ABC · updated 2026-10-14

Highlights From Super Bowl Night

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EVERY NETWORK'S FRAMING

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“HIGHLIGHTS FROM SUPER BOWL NIGHT”

covered 2026-10-14 ▶ Be on the air with ABC

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New England Patriots

NFL UK & Ireland

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Polls, predictions & fact-checks we ran live across networks — your take joins the running tally, compared across every network.

A 30-sec Super Bowl ad cost ~$8M in 2025 — $42K at Super Bowl I!

Super Bowl I in 1967 sold 30-second spots for ~$42,000. Super Bowl LIX commanded ~$8 million per 30 seconds — a 19,000% increase — as viewership grew from 51M to ~127M viewers.

Topic poll · all networksWhich Super Bowl upset changed the NFL's story the most?

  • Giants topple unbeaten Patriots 0%
  • Jets guarantee the win (SB III) 0%
  • Titans 1 yard short of glory 0%
  • Pats overcome 28-3 deficit (LI) 0%

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